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The Greatest American Designer Who Ever Lived

May 1, 2007
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The Greatest American Designer Who Ever Lived

The Greatest American Designer Who Ever Lived —What We Can Learn From A Master Frank Lloyd Wright is widely acknowledged as America’s greatest architect. I would like to totally disagree with this statement. I would put forward that Wright was actually America’s greatest designer. Design was everything to Frank Lloyd Wright and Frank Lloyd Wright designed everything. Architecture, graphic arts, photography,...

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Good Design on a Budget: How to Get the Most for the Least

April 27, 2007
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Good Design on a Budget: How to Get the Most for the Least

Any design student that has ever taken a class on Print Production has most likely tackled projects that requires a creative solution for a very tight budget. What’s amazing is how quickly we forget those lessons once we start working for a company with vast resources or for clients who have very deep pockets. I’ve been guilty on many...

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Think Twice, Design Once: A Thoughtful Approach Towards Design

April 20, 2007
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Think Twice, Design Once: A Thoughtful Approach Towards Design

Have you ever had one of those projects? One that starts out simple and easy, but quickly turns into a nightmare of numerous client changes? Could this have been avoided? The typical excuse in situations like this is to blame difficult clients, but could we the designers actually be the ones at fault? In woodworking, the mantra is ³Think Twice,...

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Less is More—Why You Should Always Follow “The Rule of 3”

April 12, 2007
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Less is More—Why You Should Always Follow “The Rule of 3”

Designers love to show off. We’re creative, we seek heaps of attention and we absolutely crave the limelight. So, it seems only natural that when trying to win a job, a designer would want to show off their creativity by presenting as many design solutions as possible. 10 concepts, 20 concepts, heck–I’ve been at creative pitches where we’ve shown...

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The Well-Rounded Designer

April 9, 2007
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The Well-Rounded Designer

The great American architect and designer Frank Lloyd Wright, founded a school of architecture in the 1930’s that featured a holistic approach toward design education. The mantra was and still is “Learn by Doing”. Wright believed that an architect couldn’t truly design a structure unless they understood the steps needed to actually build it. That seems to be a...

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