Comments on: Targeting Advertising Properly by Using the User (Part Two) http://www.sessions.edu/notes-on-design/resources/design/targeting-advertising-properly-by-using-the-user-part-two/ Fri, 10 Feb 2012 07:40:20 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Mike - flyer templates http://www.sessions.edu/notes-on-design/resources/design/targeting-advertising-properly-by-using-the-user-part-two/comment-page-1/#comment-170584 Mike - flyer templates Sat, 09 Aug 2008 13:07:41 +0000 http://www.sessions.edu/notes-on-design/?p=163#comment-170584 Did anyone see cadburies latest advert? the racing airport vehicles, following the monkey drummer. Sure it captured interest for a short while, but I bet it didnt sell any chocolate. Attention grabbers still need to qualify the customer. Single word headlines like "Homeowners?" or qualify headlines "For the man of 40 who wants to retire at 50" - both make people read on. Visual advertisers have to do more to qualify when they grab attention Did anyone see cadburies latest advert? the racing airport vehicles, following the monkey drummer. Sure it captured interest for a short while, but I bet it didnt sell any chocolate.

Attention grabbers still need to qualify the customer. Single word headlines like “Homeowners?” or qualify headlines “For the man of 40 who wants to retire at 50″ – both make people read on.

Visual advertisers have to do more to qualify when they grab attention

]]> By: Johnny Mulder http://www.sessions.edu/notes-on-design/resources/design/targeting-advertising-properly-by-using-the-user-part-two/comment-page-1/#comment-98134 Johnny Mulder Tue, 29 Jan 2008 20:51:29 +0000 http://www.sessions.edu/notes-on-design/?p=163#comment-98134 Whatever else there is available I love the feedback that's available from web advertising. I want to distill it to the point that whatever the current world population I get all the actual buyers for my product. Thanks for the article. Whatever else there is available I love the feedback that’s available from web advertising. I want to distill it to the point that whatever the current world population I get all the actual buyers for my product.
Thanks for the article.

]]> By: Notes on Design » Blog Archive » Targeting Advertising Properly by Using the User http://www.sessions.edu/notes-on-design/resources/design/targeting-advertising-properly-by-using-the-user-part-two/comment-page-1/#comment-1999 Notes on Design » Blog Archive » Targeting Advertising Properly by Using the User Fri, 16 Mar 2007 15:43:54 +0000 http://www.sessions.edu/notes-on-design/?p=163#comment-1999 [...] STAY TUNED (The rest of Ask’s post will be up before you can say, ‘WEEKEND’) [...] [...] STAY TUNED (The rest of Ask’s post will be up before you can say, ‘WEEKEND’) [...]

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