Yves Béhar is a visionary. Founder of fuseproject, a San Francisco based design agency, Béhar aims to break into new markets and disrupt old ones by bringing a humanistic approach to his work. You may remember him for the world’s first $100 laptop for the One Laptop Per Child (OLPC) organization.
In the video below, Béhar shares the seven principles that define his unique approach to the design process in this presentation and states the importance of a designer’s involvement in a project from conception to execution. “Being there all the way,” is what Béhar contributes to his success and compassion in his projects.
Yves Béhar :: Why Designers Should Be In Love With The Process from 99% on Vimeo.
“Design brings stories to life. Life brings stories to design.” Béhar’s drive and determination to improve life is contagious and inspiring. He is truly one to watch in the design industry.
If you want to hear more from Béhar, our previous interview with him touches on some inspiring and successful projects to improve the lives of people around the world.
Love the new shoebox design. Inspiring.