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Free Font Friday: Objective

by Margaret Penney | January 12, 2018

Objective typeface

Objective is a clean, neutral, and useful typeface that’s a great addition to anyone’s font library. The typeface is a balanced, rounded, and modern geometric sans serif.

The typeface Objective was designed to be just that — objective. As the designer says, objective is a great work horse for a variety of project types like logo, editorial, poster, and web design projects.

The typeface has 8 weights, 16 styles and 347 glyphs per font. What’s most impressive is 192 languages are supported, so this typeface is adapted for use around the world.

Objective’s designer, Alexander Slobzheninov, is a prolific creator of fonts. He’s designed 6 font family that are all free. Objective is designed to work well with his other typeface Subjective.

Objective is free for personal and commercial use although a donation is appreciated. To download the typeface and see more of Slobzheninov’s work click here.


Margaret Penney is the Managing Editor of Notes on Design. Margaret is a teacher, designer, writer and new media artist and founder of Hello Creative Co.


If you are interested in learning to use typography, Sessions College offers Basic Typography and Advanced Typography courses as well as a course in Web Typography.  Contact Admissions for more information.

This blog is powered by Sessions College, the leading online school of visual arts.

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